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Action Oriented Marketing
Do you make your marketing action-oriented? So many small business owners and professional service providers believe that the purpose of marketing is to 'get your name out there.' That's a huge waste of time, energy and money. When you're a...

Are All The Free Things In Life Best? Not On Your Net, They're Not!
Here is my latest article. It may be freely used in ezines, on websites or in e-books, as long as the Resource Box is left intact. I would appreciate notification of where it was used, and if possible, a copy of the ezine or newsletter that it...

How To Mine Gold From FREE Stuff!
This article will show you: 1. How to avoid wasting your time with FREE stuff! 2. How to identify real bargains! 3. Some top FREE programs and services Entering "Free Stuff" in Alta Vista will yield a colossal 521,442 results. Over half a million...

Let's Flash!
Most of you have visited web sites filled with video-like animation, sound effects and music synchronized to the animation, enhanced interactivity, and stunning graphics - all of which appear to load and play almost instantly. These sites seem to...

Target Marketing: Define Your Absolute Best Clients
Far too often we see small businesses rush into doing things without planning and preparing. Unfortunately, marketing is a great case in point. Many small businesses set up shop and then hurry to get a brochure made up, develop a web site, and get...

 
How I Sell 1 in 30 That Visit My Site!

Is your sales letter turning 1 in 30 people into
customers? If not, here's the secrets I use to make 6
sales daily bringing in only 200 visitors. Use these
money making strategies to turn your own website sales
letter into a high profit cash machine.

1)A Powerful Headline That Makes A Promise

A headlines true purpose is to entice. At least that's
its job if you want visitors to read your entire sales
letter.

The best way to draw readers into your sales letter
and excite them is to make a promise. What great
benefit will the customer learn?

Here's how I worded one of my own headlines. Does it
serve its purpose?

"Learn How to Create Huge PROFITS With Your Own High
DEMAND Online Business ... Start With Little or NO
Money or Risk ... Or Else Over $600 Worth of Bonuses
are Yours FREE!"

There, in a nutshell, is my products greatest benefit
and a promise that the reader will learn how to use my
products best advantage to their gain. And I also make
the promise that if I don't teach the reader what I
promise then I'll give them over $600 worth of free
stuff.

2) A Iron Clad Guarantee

The fastest way to remove skepticism from a potential
customer is to offer them a no questions asked full
money back guarantee. And when you say it, mean it. If
you have a quality product you really won't have to
worry much about customers asking for a refund.

You'll want to consider the length of the guarantee as
well. Will you offer it for 10 days? Maybe 6 months?
Offering a 365 day money back guarantee gives your
customer the chance to really try your product out and
test its effectiveness. So, the longer the chance for
a refund, the more comfortable a potential customer
will feel about giving you their money.

3) A Call To Action

ìOrder Nowî is referred to as a call to action.
Basically, it instructs the reader to take action now.

Ever notice on late night infomercials that every one
of them has a phrase flashing on the bottom of the
screen that says ìCall Nowî! It's a call to action.
Marketers know that you have to tell most customers
what to do. Not that they're stupid, or can't figure
it out, but people need to be told what to do. And
it's a marketing secret that sells millions of dollars
in products each year.

4) A Strong Reason To Order Now

Someone that's reading your sales letter is the most
excited they'll ever be about your product at that
exact moment. Chances are they'll never read your
sales letter again. So, it's imperative to reduce
their urge to procrastinate and close the sale
immediately.

Do this by showing that it will cost them if they
don't order now. ìWhen you order today you'll get over
$600 in FREE bonuses! But you must order now, as this
offer won't lastî!

Let the customer know that you could be offering
different bonuses tomorrow, or maybe none at all.
Maybe the price will increase. Again, they have to
order now or they might lose out.



About the Author
Grady Smith offers ì7 FREE Marketing Secrets For
Instant Profitsî! To get your FREE reports, visit
http://www.mountainhighpub.com/info.html and learn how
Grady made a huge profit online without investing a
dime in ONLY 5 days!